If you're guilty of these habits, you're not making the most of your data.
25 Aug 2013, business.mega.mu
Too much information is never a good thing, especially when it’s yours and is in somebody else’s control. Technology consultant Gartner warns that by 2019, over 90 percent of organisations will have personal information on systems that they do not own or control.
06 Jul 2013, business.mega.mu
Many of the business models used in digital marketing channels are going the way of their counterparts who have become dinosaurs in the offline world.
23 Apr 2013, business.mega.mu
In the most competitive markets, the winners will be those with the most, and most accurate, data.
11 Jan 2013, business.mega.mu